A few weeks ago, I attended a presentation about the Hyundai Assurance Program. Launched in January, it promised to take back your new car if you ...

There are certain laws that have been regarded as sacrosanct in the advertising business, and particularly within the creative side of the ad world...

I am a devoted fan of The New York Times. I read it every day in its myriad formats: the classic print version, online at nytimes.com and on my ...

Agency Partners on Branding and Marketing for Bookseller’s First eBook Reader

“DROID Does Time Square:” First Time Voice-Activation Used to Control Search on Signs

Innovative Store Design, Exclusive Merchandise, Massive Outdoor LED Signage and Opportunity for “15 Seconds of Fame” Create a One-of-a-Kind New York Shopping Experience for Customers