As VP Managing Director of the Global Sports Venture Studio (GSVS), Kyle Bunch is responsible for leading R/GA Ventures’ sports innovation partnerships with industry leaders including adidas, Dick’s Sporting Goods, E15, Eurosport, Fox Sports, Levy Restaurants, Major League Baseball, Major League Soccer, the Los Angeles Dodgers, and UEFA. The GSVS engages the sports innovation ecosystem to help our partners enhance athlete and fan experiences through strategic investments and collaborative development of new products and services. Previously, Kyle has spent the majority of his thirteen years at R/GA working in sport with clients such as Verizon, Beats by Dre, Nike, ESPN, Samsung, the San Antonio Spurs, the National Rugby League, and the National Football League.
Kyle is also an entrepreneur and has launched several ventures with multiple successful exits. Most recently, he launched The Outside Game, a media and events company that connects athletes with cultural and business innovators for unfiltered conversations about the future of sports.
Kyle speaks regularly on sports business and culture at events including South by Southwest, Advertising Week, and most recently delivering the keynote address at the Mumbrella Sports Marketing Summit in Sydney. He has also taught marketing and technology courses at the Instituto de Empresa Business School in Madrid and at the Miami Ad School. Kyle graduated with a degree in business administration and film from the University of Southern California.