R/GA Rolls Out Lean Experience Stack Offering in APAC Region

Tokyo, Japan, March 17, 2020 – R/GA Tokyo is commercializing a Lean Experience Stack offering, a CRM and content-management system that was initially created for its client Shiseido. The technology behind it will allow faster implementation, will mitigate costs and offer better optimization than “one size fits all” enterprise solutions. Anthony Baker, R/GA Tokyo executive technology director, claims this approach will enable R/GA to integrate with systems clients are already using and to help fill the gaps.

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