Technology at the service of agencies

Fabiano Coura, CEO of R/GA SP spoke with Meio&Mensagem about the potential of advertising agencies in the use of technology for the sake of productivity and results in the midst of remote work.

"Using technology to improve customer service should be a priority for every service company. And it is this indicator that we use to prioritize the evolution of R/GA OS, our own" operating system ", built by us over the past 10 years. There are cases of customers who would like to license our infrastructure for their own use or cases in which our way of working has helped customers adopt new processes and technologies - or stimulated a greater curiosity about how our tools work, from our internal bot of services in Slack to the server cloud used by our Content Studio to render 3D content. "

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